Whether we’ve been lauded by a doctor, seen on a celeb, or praised in the press, we often like to ‘relive’ it. Here, the latest happenings, news items, magazine clips and editor quips, direct from FitFlop Headquarters in London.
Marcia on The Gayle King Show!
1 NOVEMBER 2011
Fans in the US: did you catch FitFlop founder Marcia Kilore making a special appearance today on The Gayle King Show on the Oprah Winfrey Network?
If you did, you'll have seen MK's tip for aspiring entrepreneurs. If you didn't, get the full scoop here.
(Wondering what's going on in the pic on the left? That's MK hanging out with Elmo backstage. Tough life being a celebrity, right?)
DRIP FEED OR DELUGE? That is the question.
22 SEPTEMBER 2011
Daniel, our intensely enthusiastic programmer (nickname CS EAGLE EYE) who often emails out at much past midnight pointing out that a customer Facebook query has gone unanswered, does not run on coffee, adrenaline, or real food; he runs on GOLDFISH CRACKERS and ping pong. We've got a big project coming up, so Helen ordered a crate of said CRACKERS (which we're hiding in the back).
Do we give them to him: One packet at a time, or do the full goldfish monty?
Thoughts?
Marcia reveals her one-day diary to Stylist magazine
'FITFLOP WAS ONE OF THOSE LIGHTBULB IDEAS'.
Did anyone check out yesterday's Stylist magazine? Our very own Marcia shares with the team the truth behind her working life and the story behind her success.
Click here to read the full scoop.
OUR DESIGN TEAM HITS THE BIG APPLE
15 JUNE, 2011
Our design team has the daily task of inspiring the ‘civilians’ in the office with a constant flow of creativity and cool. So after six months of output – which culminated in the polishing off of our Spring/Summer 2012 collection two weeks ago – the boss sent them for a refuel. Helen – our particularly ‘on point’ in house producer – wrangled up a week's worth of inspiration, iPods and old-fashioned maps, booked them all tickets to the Big Apple, and away they went.
What did they love? THE HIGH LINE, a mile-long elevated railway track that's been converted into parkland to provide a bit of peace amidst the beast; ALEXANDER MCQUEEN AT THE MET, the lines were long, the wait was worth it, and everybody agreed that what was amazing was how good he was from the get-go; ELLIOTT ERWITT'S EXHIBITION at the ICP on 43rd and 6th, full of iconic historical photos, many of which display his hilarious sense of humour; cupcake-laden schoolgirls having a party at a ‘competitor footwear brand's Soho shop’, who discovered that it was Anthony's birthday too, and started doing the old ‘are you one, are you two, are you three…’ until they got to his, um, age.
There was the Bushwick expedition to showcase the up-and-coming, the art expo and the edgy; ANTHONY'S BIRTHDAY FACIAL with Anna at BLISS (who gave him a peel and, without him knowing, slapped wax on his eyebrows! Ouch!); PUBLIC in NOLITA, location of the ‘design goal setting’ dinner (except that the trout really was salmon, and the red wine gave Andrea a case of hives); and, of course, spending a few days getting inspired by the sheer height of the place. Now you'll have to wait until Winter 2012 to see what became of it all. Early reports back from the sketchbooks look pretty exciting.
American Podiatric Medical Association gives seal of acceptance to FITFLOP
09 JUNE, 2011
While flip-flops are the footwear of choice for many of us over the summer months, not all - reports the New York Press's Lisa Elaine Held - are created equally. FitFlop is heralded as a healthy summer footwear choice, and given the 'seal of acceptance' by the American Podiatric Medical Association.
You can read the full article here.
Click here to view our womens sandals.
FitFlop's Irene appears live on Italian TV
09 JUNE, 2011
Yesterday morning, International Marketing Manager Irene made an appearance on LIVE Italian TV.
Featuring as a special guest on Rai Uno Mattina for a 10 minute segment on fashionable, functional footwear, Irene showed off her Rokkit sandals.
You can watch the video here.
Downing Street send off for Special Olympics GB athletes
08 JUNE, 2011
Earlier this week, Prime Minister David Cameron met with Special Olympics Great Britain athletes to wish them luck before they make their way to Athens to represent Great Britain in the Special Olympics World Summer Games (24 June-5 July).
Since 2008, FitFlop has been the proud corporate partner of Special Olympics GB, a UK registered charity which offers year-round sports training and competition for adults and children with learning disabilities in Great Britain.
(To read more on the event, click here.)
On behalf of everyone here at FitFlop, good luck Team GB!
FitFlop Featured in Grazia Magazine
25 May, 2011
Fashion enthusiasts may well have already spotted FitFlop in the latest issue of Grazia, but for those of you who haven't, the feature focuses on ‘pep-me-up’ products and ‘slimming shoes’.
We were chuffed to see both our Frou and Lolla Liberty sandals in among the footwear bunch.
Click here to view the full article.
MARCIA FEATURED IN THE TIMES
20 MAY, 2011
Last week, FitFlop’s Marcia Kilgore was featured in The Times.
Click here to read the full article.
FitFlop wins at the Drapers Footwear Awards 2011
12 MAY, 2011
STOP PRESS!
FitFlop has won FOOTWEAR BRAND OF THE YEAR at the Drapers Footwear Awards 2011, held last night at the Grosvenor House Hotel in Park Lane, London. These highly coveted awards recognise the UK's best footwear retailers, brands and students.
Everyone at FitFlop HQ is so proud to have won – we can't stop smiling!
Wall Street Journal's 'hot list'
06 MAY, 2011
'The Great Sneaker Revival' was published today in the Euro Wall Street Journal with our FF Supertone™ (Suede) sneaker named in their hot list!
Click here to read the full article now!
Brand Of The Year Nomination For FitFlop!
28 APRIL, 2011
FitFlop has been nominated for BRAND OF THE YEAR in the upcoming Drapers Footwear Awards 2011! The winner will be announced on May the 11th so watch this space!
The wait is over
20 APRIL, 2011
A GOOD BEAD...
The limited edition MANYANO sandal is now available! This sandal is hand-beaded by the women of the Wola Nani cooperative in Cape Town, South Africa and FitFlop is donating 100% of the net profit from the sales of each pair of MANYANO sandals to the Wola Nani, a non-profit organisation dedicated to helping communities hit hardest by HIV.
You may have seen it in the insider fashion magazine WWD's top 4 picks or in HEAT Magazine beauty news!
Don't miss out! Get yours here>>
A GOOD BEAD...
11 APRIL, 2011
FITFLOP AND NET-A-PORTER.COM ARE PROUD TO INTRODUCE THE LIMITED EDITION MANYANO SANDAL
Hand-beaded by the women of the Wola Nani cooperative in Cape Town, South Africa, the MANYANO sandal is crafted in luxurious natural leather and has our famous Microwobbleboard™ midsole built in. FitFlop is donating 100%* of the net profit from the sales of each pair of MANYANO sandals to the Wola Nani, a non-profit organisation dedicated to helping communities hit hardest by HIV.
Be the first to wear it, register now and we'll let you know as soon as it arrives. SIGN UP NOW
*NET-A-PORTER.COM will donate 20% of the net profit from the sales of each pair of MANYANO sandals to the Wola Nani
Louie Spence’s bum blitz
8 APRIL, 2011
Did you see our new Electra Strata on ITV's This Morning? If you missed it you can watch it here!
