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About FitFlop – US


At FitFlop, we believe comfort should never mean compromise. Whether you’re powerwalking through Central Park, exploring the vibrant streets of Miami, wandering the shops in Palm Beach, or strolling along San Diego’s waterfront, our footwear works with your body - not against it. Designed with biomechanical expertise (and approved by podiatrists), our shoes deliver all-day support, cloud-like cushioning, and effortless style. From sneakers to sandals, boots to clogs - FitFlop has your feet covered, rain or shine, coast to coast. Worn in over 70 countries and loved from LA to NYC. Once you try them, you won’t look back. Your feet will thank you.

 

Science-led comfort. Style worth showing off.

 

We’re obsessed with how the body moves. Our technology is grounded in biomechanics - so every sole, strap and stitch is engineered for dynamic support, ergonomic design, and comfort that lasts all day. Think smart cushioning and innovative rebound technology for additional support and stability, built for real life on the move.

At FitFlop, we believe comfort should never mean compromise. Whether you’re powerwalking through Central Park, exploring the vibrant streets of Miami, wandering the shops in Palm Beach, or strolling along San Diego’s waterfront, our footwear works with your body - not against it. Designed with biomechanical expertise (and approved by podiatrists), our shoes deliver all-day support, cloud-like cushioning, and effortless style. From sneakers to sandals, boots to clogs - FitFlop has your feet covered, rain or shine, coast to coast. Worn in over 70 countries and loved from LA to NYC. Once you try them, you won’t look back. Your feet will thank you.

 

Science-led comfort. Style worth showing off.

 

We’re obsessed with how the body moves. Our technology is grounded in biomechanics - so every sole, strap and stitch is engineered for dynamic support, ergonomic design, and comfort that lasts all day. Think smart cushioning and innovative rebound technology for additional support and stability, built for real life on the move.

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Excellent    fitflop rating

Rated 4.4 out of 5 based on 53,508 reviews ontrustpilotShowing our 5 star reviews
    rating
    mh
    ,

    I am a long term customer

    I am a long term customer. Bought my first flip flop in 2009! The quality and comfort of these shoes are superior!

    rating
    Lesley Brown
    ,

    My new trainers are very stylish and…

    My new trainers are very stylish and extremely comfortable. You don’t have to wear them in and you can walk for miles without pain. I’ve had a new hip and operation on my knee lately and these trainers really help with the recovery process.

    rating
    customer
    ,

    I ordered a pair of flip flops and they…

    I ordered a pair of flip flops and they arrived the next day! Fantastic service and product. My new flip flops are so comfortable. This is the second pair I have purchased, love them!

    rating
    Elizabeth H Nemeth
    ,

    I think Fitflop are a well organised…

    I think Fitflop are a well organised company. Service is good and the website is easy to use

    rating
    Lynne
    ,

    Shoes feel like walking on clouds

    Shoes feel like walking on clouds, very comfy

    rating
    Tina Brewer
    ,

    I have purchased several pairs of Fit…

    I have purchased several pairs of Fit Flops through the years and love every pair! They are so supportive and help with my plantar fasciitis in both feet!

    rating
    Catherine Gallardo
    ,

    good quality and fast delivery

    good quality and fast delivery

    rating
    Jeffery Norman
    ,

    Thank you for bringing back a men's…

    Thank you for bringing back a men's business casual shoe with the wobbleboard technology! It has been years since I was able to buy anything except sandles from FitFlop, and when I saw these I jumped all in. The original saved my feet, and these new business casual capable walking shoes are not only great forybdert, but they are the best looking men's show fitflop has yet made. Keep going!

    rating
    Sarah Cullen
    ,

    Easy to order and return if necessary.

    Easy to order and return if necessary.

    rating
    Barbara Dixon
    ,

    ‘Love these ‘Fit Flops’!!

    These fit flops are great! I have flat feet & tendonitis in my one foot but still want to wear flip flops! My orthopedic doctor said my other flip flops were really bad for my feet, so I tried these! They are supportive & have a nice arch! Thank you for making such a great product!

    rating
    Ma
    ,

    Arrived quickly

    Arrived quickly. Comfortable and stylish.

    rating
    Susan
    ,

    Always comfortable and stylish.

    Always comfortable and stylish.

    rating
    Jane Marchment
    ,

    Quick dispatch and excellent product

    Quick dispatch and excellent product. Summery but SOOO comfy for walking. Quite pricey but purchased in the sale so decent value.

    rating
    Ros
    ,

    The order arrived very promptly

    The order arrived very promptly. The boots are really sturdy and a good fit. The FitFlops are really pretty and I needed a new pair ready for Spring.

    rating
    Elizabeth Halsey
    ,

    Quality and Consistancy

    It is so nice to order quality footwear from FitFlop and have a consistently great pair of boots, shoes or sandals. My days are hectic and demanding and I just don't have the time to return items when the manufacturer changes fit from item to item. Also, I am allergic to mold and many items aren't stored well and arrive with mildew on them-which is terrible. I have enjoyed every item I have bought from FitFlop.

    rating
    Jennifer
    ,

    Great shoes if you need good support as…

    Great shoes if you need good support as I do with neuropathy. Speedy and efficient service and easy to exchange if wrong size.

    rating
    Janice Nelson-Howe
    ,

    Best ever footwear

    Best ever footwear, great customer service, speedy delivery

    rating
    Karen Diplock
    ,

    Great quality

    Well made quality products with fast delivery.

    rating
    Kathleen
    ,

    From ordering to receiving my fitflops…

    From ordering to receiving my fitflops was a great service. I did next day delivery and choose where I wanted them delivering. Thank you service was excellent.

    rating
    Jean Wardman
    ,

    Slippers are exactly as advertised

    Slippers are exactly as advertised Warm and comfortable I’ll add to this. Glamorous!!!

    rating
    mh
    ,

    I am a long term customer

    I am a long term customer. Bought my first flip flop in 2009! The quality and comfort of these shoes are superior!

    rating
    Lesley Brown
    ,

    My new trainers are very stylish and…

    My new trainers are very stylish and extremely comfortable. You don’t have to wear them in and you can walk for miles without pain. I’ve had a new hip and operation on my knee lately and these trainers really help with the recovery process.

    rating
    customer
    ,

    I ordered a pair of flip flops and they…

    I ordered a pair of flip flops and they arrived the next day! Fantastic service and product. My new flip flops are so comfortable. This is the second pair I have purchased, love them!

    rating
    Elizabeth H Nemeth
    ,

    I think Fitflop are a well organised…

    I think Fitflop are a well organised company. Service is good and the website is easy to use

    rating
    Lynne
    ,

    Shoes feel like walking on clouds

    Shoes feel like walking on clouds, very comfy

    rating
    Tina Brewer
    ,

    I have purchased several pairs of Fit…

    I have purchased several pairs of Fit Flops through the years and love every pair! They are so supportive and help with my plantar fasciitis in both feet!

    rating
    Catherine Gallardo
    ,

    good quality and fast delivery

    good quality and fast delivery

    rating
    Jeffery Norman
    ,

    Thank you for bringing back a men's…

    Thank you for bringing back a men's business casual shoe with the wobbleboard technology! It has been years since I was able to buy anything except sandles from FitFlop, and when I saw these I jumped all in. The original saved my feet, and these new business casual capable walking shoes are not only great forybdert, but they are the best looking men's show fitflop has yet made. Keep going!

    rating
    Sarah Cullen
    ,

    Easy to order and return if necessary.

    Easy to order and return if necessary.

    rating
    Barbara Dixon
    ,

    ‘Love these ‘Fit Flops’!!

    These fit flops are great! I have flat feet & tendonitis in my one foot but still want to wear flip flops! My orthopedic doctor said my other flip flops were really bad for my feet, so I tried these! They are supportive & have a nice arch! Thank you for making such a great product!

    rating
    Ma
    ,

    Arrived quickly

    Arrived quickly. Comfortable and stylish.

    rating
    Susan
    ,

    Always comfortable and stylish.

    Always comfortable and stylish.

    rating
    Jane Marchment
    ,

    Quick dispatch and excellent product

    Quick dispatch and excellent product. Summery but SOOO comfy for walking. Quite pricey but purchased in the sale so decent value.

    rating
    Ros
    ,

    The order arrived very promptly

    The order arrived very promptly. The boots are really sturdy and a good fit. The FitFlops are really pretty and I needed a new pair ready for Spring.

    rating
    Elizabeth Halsey
    ,

    Quality and Consistancy

    It is so nice to order quality footwear from FitFlop and have a consistently great pair of boots, shoes or sandals. My days are hectic and demanding and I just don't have the time to return items when the manufacturer changes fit from item to item. Also, I am allergic to mold and many items aren't stored well and arrive with mildew on them-which is terrible. I have enjoyed every item I have bought from FitFlop.

    rating
    Jennifer
    ,

    Great shoes if you need good support as…

    Great shoes if you need good support as I do with neuropathy. Speedy and efficient service and easy to exchange if wrong size.

    rating
    Janice Nelson-Howe
    ,

    Best ever footwear

    Best ever footwear, great customer service, speedy delivery

    rating
    Karen Diplock
    ,

    Great quality

    Well made quality products with fast delivery.

    rating
    Kathleen
    ,

    From ordering to receiving my fitflops…

    From ordering to receiving my fitflops was a great service. I did next day delivery and choose where I wanted them delivering. Thank you service was excellent.

    rating
    Jean Wardman
    ,

    Slippers are exactly as advertised

    Slippers are exactly as advertised Warm and comfortable I’ll add to this. Glamorous!!!

Read more reviews