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About FitFlop – US

At FitFlop, we believe comfort should never mean compromise. Whether you’re powerwalking through Central Park, exploring the vibrant streets of Miami, wandering the shops in Palm Beach, or strolling along San Diego’s waterfront, our footwear works with your body - not against it. Designed with biomechanical expertise (and approved by podiatrists), our shoes deliver all-day support, cloud-like cushioning, and effortless style. From sneakers to sandals, boots to clogs - FitFlop has your feet covered, rain or shine, coast to coast. Worn in over 70 countries and loved from LA to NYC. Once you try them, you won’t look back. Your feet will thank you.

 

Science-led comfort. Style worth showing off.

 

We’re obsessed with how the body moves. Our technology is grounded in biomechanics - so every sole, strap and stitch is engineered for dynamic support, ergonomic design, and comfort that lasts all day. Think smart cushioning and innovative rebound technology for additional support and stability, built for real life on the move.

At FitFlop, we believe comfort should never mean compromise. Whether you’re powerwalking through Central Park, exploring the vibrant streets of Miami, wandering the shops in Palm Beach, or strolling along San Diego’s waterfront, our footwear works with your body - not against it. Designed with biomechanical expertise (and approved by podiatrists), our shoes deliver all-day support, cloud-like cushioning, and effortless style. From sneakers to sandals, boots to clogs - FitFlop has your feet covered, rain or shine, coast to coast. Worn in over 70 countries and loved from LA to NYC. Once you try them, you won’t look back. Your feet will thank you.

 

Science-led comfort. Style worth showing off.

 

We’re obsessed with how the body moves. Our technology is grounded in biomechanics - so every sole, strap and stitch is engineered for dynamic support, ergonomic design, and comfort that lasts all day. Think smart cushioning and innovative rebound technology for additional support and stability, built for real life on the move.

Read More

Excellent    fitflop rating

Rated 4.4 out of 5 based on 53,508 reviews ontrustpilotShowing our 5 star reviews
    rating
    Erica
    ,

    Prompt delivery and the Wellies were as…

    Prompt delivery and the Wellies were as described. They were in the sale and were good value.

    rating
    Sarah Farthing
    ,

    Fast easy transaction

    Fast easy transaction, delivers quickly

    rating
    Tamesa Eglinton
    ,

    Exactly what I wanted when I wanted it

    I was just about to go on holiday when my very old trusted Fit Flop flip flops broke beyond repair. Within 2 days I had ordered and had delivered a brand new pair. I love them! ❤️

    rating
    CM
    ,

    My order was sent promptly

    My order was sent promptly - unfortunately when I had to make a return I needed to contact FitFlop - it was easy to call and great to speak a person who was polite and helpful and solved my difficulty very easily. Thank you Fitflop - full marks for customer service - I'll definitely be back!

    rating
    sebastiano marando
    ,

    Top seller and fantastic assistente…

    Top seller and fantastic assistente post sell recommanded

    rating
    Helena Dzimira
    ,

    Just unbelievable comfortable

    Arrived quickly just before my flight, colour is lovely, very light, very comfortable, never had flip flops like this before, definitely will shop again, thank you

    rating
    Rosalind Wood
    ,

    Smooth process

    Easy to order and prompt delivery. Returns made very simple.

    rating
    Stephen Siddell
    ,

    Bought the lulu toeposts I find these a…

    Bought the lulu toeposts I find these a little smaller than others so went up half a size and fit perfect

    rating
    Jenni Teel
    ,

    Your fit flops make my feet feel great

    Your fit flops make my feet feel great! And look cute at the same time. Easy to order on line and all 3 pairs delivered in just a few days! Win win win!’

    rating
    Maria Flanagan
    ,

    I love these sandals

    I love these sandals! They are the best money can buy for my feet. So comfortable and great style. I buy some every year but they don’t wear out. I feel so comfortable in them. I am really happy with my purchase and I’m happy with the delivery. An all round positive experience, thank you Fit Flop!!

    rating
    Kantrov
    ,

    Love fitflop and delivery is always…

    Love fitflop and delivery is always swift.

    rating
    Marina
    ,

    Beautiful Footwear!

    Beautiful, comfortable, well made shoes and slippers~

    rating
    Clare
    ,

    Lovely comfy sandals.

    Lovely comfy sandals.

    rating
    I Bednarczyk
    ,

    Happy-ish feet!!

    I started to get shoes from Fitflop after having a very painful foot with plantar fasciitus. Although the pain didn't completely go, they were the most comfortable shoes I tried and I have a pair now for each season. I also like that their insoles are removable and I can put my own bespoke ones in with ease. Easy to use website and fast delivery.

    rating
    Audrey
    ,

    They didn’t get here quickly but they…

    They didn’t get here quickly but they are worth the wait. I’ve gotten so many compliments.

    rating
    Karen
    ,

    Love them

    Very warm and comfortable. Very pleased with my purchase

    rating
    Helen T
    ,

    Lovely new trainers, super comfy

    Lovely new trainers. They are lovely to wear - comfier than another well known brand a d also they look super nice with my favourite dresses!

    rating
    Christi
    ,

    I love FitFlop sneakers

    I love FitFlop sneakers - so easy on and off, great design and generally very comfy. This pair is cut a bit high on the arch, if you have a high instep, they get a bit binding after wearing for a few hours. But love them enough to manage!

    rating
    Lee Ann Wells
    ,

    The Only Shoe for Me

    FlipFlops are the perfect shoe for me! I can walk for days in them and my feet never hurt. I have been wearing them for many years! The order came quickly and I love my new Sparkly mauve ones!

    rating
    Kimberly Kalmar
    ,

    Ready for the cruise!

    Wanted a shoe that was pretty but practical. I can use this for dress and for bathing suits! Lovely shoe. Came quickly

    rating
    Erica
    ,

    Prompt delivery and the Wellies were as…

    Prompt delivery and the Wellies were as described. They were in the sale and were good value.

    rating
    Sarah Farthing
    ,

    Fast easy transaction

    Fast easy transaction, delivers quickly

    rating
    Tamesa Eglinton
    ,

    Exactly what I wanted when I wanted it

    I was just about to go on holiday when my very old trusted Fit Flop flip flops broke beyond repair. Within 2 days I had ordered and had delivered a brand new pair. I love them! ❤️

    rating
    CM
    ,

    My order was sent promptly

    My order was sent promptly - unfortunately when I had to make a return I needed to contact FitFlop - it was easy to call and great to speak a person who was polite and helpful and solved my difficulty very easily. Thank you Fitflop - full marks for customer service - I'll definitely be back!

    rating
    sebastiano marando
    ,

    Top seller and fantastic assistente…

    Top seller and fantastic assistente post sell recommanded

    rating
    Helena Dzimira
    ,

    Just unbelievable comfortable

    Arrived quickly just before my flight, colour is lovely, very light, very comfortable, never had flip flops like this before, definitely will shop again, thank you

    rating
    Rosalind Wood
    ,

    Smooth process

    Easy to order and prompt delivery. Returns made very simple.

    rating
    Stephen Siddell
    ,

    Bought the lulu toeposts I find these a…

    Bought the lulu toeposts I find these a little smaller than others so went up half a size and fit perfect

    rating
    Jenni Teel
    ,

    Your fit flops make my feet feel great

    Your fit flops make my feet feel great! And look cute at the same time. Easy to order on line and all 3 pairs delivered in just a few days! Win win win!’

    rating
    Maria Flanagan
    ,

    I love these sandals

    I love these sandals! They are the best money can buy for my feet. So comfortable and great style. I buy some every year but they don’t wear out. I feel so comfortable in them. I am really happy with my purchase and I’m happy with the delivery. An all round positive experience, thank you Fit Flop!!

    rating
    Kantrov
    ,

    Love fitflop and delivery is always…

    Love fitflop and delivery is always swift.

    rating
    Marina
    ,

    Beautiful Footwear!

    Beautiful, comfortable, well made shoes and slippers~

    rating
    Clare
    ,

    Lovely comfy sandals.

    Lovely comfy sandals.

    rating
    I Bednarczyk
    ,

    Happy-ish feet!!

    I started to get shoes from Fitflop after having a very painful foot with plantar fasciitus. Although the pain didn't completely go, they were the most comfortable shoes I tried and I have a pair now for each season. I also like that their insoles are removable and I can put my own bespoke ones in with ease. Easy to use website and fast delivery.

    rating
    Audrey
    ,

    They didn’t get here quickly but they…

    They didn’t get here quickly but they are worth the wait. I’ve gotten so many compliments.

    rating
    Karen
    ,

    Love them

    Very warm and comfortable. Very pleased with my purchase

    rating
    Helen T
    ,

    Lovely new trainers, super comfy

    Lovely new trainers. They are lovely to wear - comfier than another well known brand a d also they look super nice with my favourite dresses!

    rating
    Christi
    ,

    I love FitFlop sneakers

    I love FitFlop sneakers - so easy on and off, great design and generally very comfy. This pair is cut a bit high on the arch, if you have a high instep, they get a bit binding after wearing for a few hours. But love them enough to manage!

    rating
    Lee Ann Wells
    ,

    The Only Shoe for Me

    FlipFlops are the perfect shoe for me! I can walk for days in them and my feet never hurt. I have been wearing them for many years! The order came quickly and I love my new Sparkly mauve ones!

    rating
    Kimberly Kalmar
    ,

    Ready for the cruise!

    Wanted a shoe that was pretty but practical. I can use this for dress and for bathing suits! Lovely shoe. Came quickly

Read more reviews