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About FitFlop – US

At FitFlop, we believe comfort should never mean compromise. Whether you’re powerwalking through Central Park, exploring the vibrant streets of Miami, wandering the shops in Palm Beach, or strolling along San Diego’s waterfront, our footwear works with your body - not against it. Designed with biomechanical expertise (and approved by podiatrists), our shoes deliver all-day support, cloud-like cushioning, and effortless style. From sneakers to sandals, boots to clogs - FitFlop has your feet covered, rain or shine, coast to coast. Worn in over 70 countries and loved from LA to NYC. Once you try them, you won’t look back. Your feet will thank you.

 

Science-led comfort. Style worth showing off.

 

We’re obsessed with how the body moves. Our technology is grounded in biomechanics - so every sole, strap and stitch is engineered for dynamic support, ergonomic design, and comfort that lasts all day. Think smart cushioning and innovative rebound technology for additional support and stability, built for real life on the move.

At FitFlop, we believe comfort should never mean compromise. Whether you’re powerwalking through Central Park, exploring the vibrant streets of Miami, wandering the shops in Palm Beach, or strolling along San Diego’s waterfront, our footwear works with your body - not against it. Designed with biomechanical expertise (and approved by podiatrists), our shoes deliver all-day support, cloud-like cushioning, and effortless style. From sneakers to sandals, boots to clogs - FitFlop has your feet covered, rain or shine, coast to coast. Worn in over 70 countries and loved from LA to NYC. Once you try them, you won’t look back. Your feet will thank you.

 

Science-led comfort. Style worth showing off.

 

We’re obsessed with how the body moves. Our technology is grounded in biomechanics - so every sole, strap and stitch is engineered for dynamic support, ergonomic design, and comfort that lasts all day. Think smart cushioning and innovative rebound technology for additional support and stability, built for real life on the move.

Read More

Excellent    fitflop rating

Rated 4.4 out of 5 based on 53,798 reviews ontrustpilotShowing our 5 star reviews
    rating
    LYNNE
    ,

    Fast delivery and great shoes

    Fast delivery, good sale and great shoes

    rating
    Julie Higgins
    ,

    Ordered trainers and sandles both very…

    Ordered trainers and sandles both very good quality . Comfortable to wear for aging feet . Would recommend

    rating
    Monique Audet
    ,

    Always happy and comfortable !

    Always happy and comfortable !

    rating
    J Sang
    ,

    Comfortable shoes with great prices.

    Comfortable shoes with great prices.

    rating
    Kate Clark
    ,

    Great Shoes

    Easy to view the shoes on line, easy to order, prompt delivery Shoes exactly as expected, good quality, and fit well

    rating
    Viv Johnstone
    ,

    Happy customer

    Prompt delivery. Very happy with my sandals. So comfortable

    rating
    Alison Reynolds
    ,

    Stylish comfort sneaker

    Firstly, the tennis shoes are amazing, great quality and true to size. No more foot pain, great arch support and heel padding. No more heal pain. They came quickly, easy online ordering. Fitflop sizing is consistent, so I haven't had to make a return/exchange. I will order more types, this was first purchase beyond their sandal. Well worth the cost. Fyi, I'm 63, with bunion and plantar fac., fitflop has super cute designs.

    rating
    Deborah Parker
    ,

    Just purchased my shoes

    Just purchased my shoes I tried them on and wore them in the house . They fit perfectly and are comfortable . Can’t wait for the warmer weather to wear them more .

    rating
    Linda Liddiard
    ,

    Great waterproof lightweight shoes that…

    Great waterproof lightweight shoes that Don’t need breaking in so comfortable from the first time you put them on.

    rating
    Nicky
    ,

    Great sandles

    Great sandles, poor weather so not had chance to wear them

    rating
    Caroline
    ,

    Very good shoes

    Very good shoes. Quality style and healthy for the feet and back. Thanks

    rating
    Mr Trevor Howells
    ,

    Straightforward purchase/delivery

    Simple operation throughout

    rating
    Liz Roman
    ,

    Worth every penny

    Love these boots! My plantar fasciitis pain is under control thanks to them.

    rating
    Frances Barker
    ,

    First purchase of posh flipflops

    First purchase, in reliance on reviews, and very pleased. Much more than I've spent on flipflops before, but I think they're worth it. Much more comfortable and smart. Here with me in SAfrica and great, light, footwear option.

    rating
    Joan
    ,

    Reluctant buy, but great result

    I was reluctant to buy due to the price, but I loved the style so much I took a chance. Very glad I did because I love them.

    rating
    Patricia Hektor
    ,

    Excellent shopping experience!

    The delivery process worked well. It was fairly quick and efficient. Most importantly, I love the shoes!

    rating
    Joni Senn
    ,

    The shoes are very comfortable.

    The shoes are very comfortable.

    rating
    Sandra Haskey
    ,

    My shoes arrived on time l was really happy to get them delivered are the shop l usually buy my fitflop from has closed l have found they are the only shoes l can wear because of my foot condition

    My shoe arrived

    rating
    Pete
    ,

    Clear easy to use website

    Clear easy to use website, quick delivery, excellent product.

    rating
    Julia Burton
    ,

    Great fit

    Great fit, true to size, very comfy and really good quality.

    rating
    LYNNE
    ,

    Fast delivery and great shoes

    Fast delivery, good sale and great shoes

    rating
    Julie Higgins
    ,

    Ordered trainers and sandles both very…

    Ordered trainers and sandles both very good quality . Comfortable to wear for aging feet . Would recommend

    rating
    Monique Audet
    ,

    Always happy and comfortable !

    Always happy and comfortable !

    rating
    J Sang
    ,

    Comfortable shoes with great prices.

    Comfortable shoes with great prices.

    rating
    Kate Clark
    ,

    Great Shoes

    Easy to view the shoes on line, easy to order, prompt delivery Shoes exactly as expected, good quality, and fit well

    rating
    Viv Johnstone
    ,

    Happy customer

    Prompt delivery. Very happy with my sandals. So comfortable

    rating
    Alison Reynolds
    ,

    Stylish comfort sneaker

    Firstly, the tennis shoes are amazing, great quality and true to size. No more foot pain, great arch support and heel padding. No more heal pain. They came quickly, easy online ordering. Fitflop sizing is consistent, so I haven't had to make a return/exchange. I will order more types, this was first purchase beyond their sandal. Well worth the cost. Fyi, I'm 63, with bunion and plantar fac., fitflop has super cute designs.

    rating
    Deborah Parker
    ,

    Just purchased my shoes

    Just purchased my shoes I tried them on and wore them in the house . They fit perfectly and are comfortable . Can’t wait for the warmer weather to wear them more .

    rating
    Linda Liddiard
    ,

    Great waterproof lightweight shoes that…

    Great waterproof lightweight shoes that Don’t need breaking in so comfortable from the first time you put them on.

    rating
    Nicky
    ,

    Great sandles

    Great sandles, poor weather so not had chance to wear them

    rating
    Caroline
    ,

    Very good shoes

    Very good shoes. Quality style and healthy for the feet and back. Thanks

    rating
    Mr Trevor Howells
    ,

    Straightforward purchase/delivery

    Simple operation throughout

    rating
    Liz Roman
    ,

    Worth every penny

    Love these boots! My plantar fasciitis pain is under control thanks to them.

    rating
    Frances Barker
    ,

    First purchase of posh flipflops

    First purchase, in reliance on reviews, and very pleased. Much more than I've spent on flipflops before, but I think they're worth it. Much more comfortable and smart. Here with me in SAfrica and great, light, footwear option.

    rating
    Joan
    ,

    Reluctant buy, but great result

    I was reluctant to buy due to the price, but I loved the style so much I took a chance. Very glad I did because I love them.

    rating
    Patricia Hektor
    ,

    Excellent shopping experience!

    The delivery process worked well. It was fairly quick and efficient. Most importantly, I love the shoes!

    rating
    Joni Senn
    ,

    The shoes are very comfortable.

    The shoes are very comfortable.

    rating
    Sandra Haskey
    ,

    My shoes arrived on time l was really happy to get them delivered are the shop l usually buy my fitflop from has closed l have found they are the only shoes l can wear because of my foot condition

    My shoe arrived

    rating
    Pete
    ,

    Clear easy to use website

    Clear easy to use website, quick delivery, excellent product.

    rating
    Julia Burton
    ,

    Great fit

    Great fit, true to size, very comfy and really good quality.

Read more reviews